Education Magazine offers a comprehensive and powerful school email service.
Email marketing is a time consuming skill and difficult to get right. At its heart is a great email list and ours is priceless, you cannot buy it or one as good whatever the list brokers may claim. Our list and sales experience is drawn from 15 years of publishing magazines to the Education sector. (And we are very good at what we do)
Email marketing is a time consuming skill and difficult to get right. At its heart is a great email list and ours is priceless, you cannot buy it or one as good whatever the list brokers may claim. Our list and sales experience is drawn from 15 years of publishing magazines to the Education sector. (And we are very good at what we do)
This is a fast and cost effective method of advertising directly to schools. We can email over 36,000 schools and drive buyers and traffic to your website to enable you to increase your sales and profitability.
The essential details:.....
- Recipients are Heads and F/Ds of schools in the UK. The email records are 99.9% named recipients and its drawn from the circulation list as the magazine.
- We send your email twice, the second time a week later to those who haven't opened the first one, we call this a 'cycle'. This gives a better return on investment and click through rates are then higher. The subject line can be changed the 2nd time attract a reader with different priorities.
- You get the open statistics and the click through data. This includes the email address and many other details in .csv format. Or we will send a short 'sweeper' email to all the people who have clicked links instead of giving you the .csv file.
Please note some 3rd party tracking systems will prevent us from providing link clicked information- please check with us for details. - We will manage the whole process and set the text and pictures. We recommend you use a business style letter with approx. 200 words, a picture and contact info. We check for spam filter words, make suggestions and proof the copy to you prior to it being sent. We can provide examples of these and will help to get the message right. You are also welcome to provide your own html art work.
- We can select your target schools by specific criteria, please ask for details.
- You will also get the facility to add your company PR to the Education Magazine website free of charge by uploading the pics and search words directly. We will then Tweet this to our school readership.
Get started by emailing me: stevem@pirnet.co.uk or call 01234 348878 option 6.
Pricing details: Click here
The click through data we will send includes the school name, address, email, phone no, Heads and or F/D's name, school size and much more.
We use peak time sending.
Your list is updated with the latest records prior to each email. We are adding an average of 250 new emails per week.
You can also give us a list of those email addresses of existing clients you do not want the email sent to.
The email list is approx. 36,000+ schools. This includes our target readership of Academies, Free and Independent schools and those that could well be converting under the new regulations plus other schools we have researched. It includes Primary, Secondary and 6th form schools.
The feedback on these campaigns is excellent.
"I agree with your approach and will prepare a new email as you suggest. Just so you know we've had a good response from the 1st mail going out which has led to many positive leads!" and "Excellent thanks Steve - we've already had requests for demos so great stuff!" Mike Glanville, Director, One Team Logic.
"I had schools sign up for my guide on the day the email went out." Philip West, Continuity West.
For more information please email me: stevem@pirnet.co.uk or call 01234 348878 option 6.
Dull administrative details:
We are fully GDPR compliant. Ask us for details how, we are happy to explain.
Although we describe an email list as 'yours' at no time will you be provided with it in its entirety, you will be only provided with full details of schools that 'click through'.
We are fully GDPR compliant. Ask us for details how, we are happy to explain.
Although we describe an email list as 'yours' at no time will you be provided with it in its entirety, you will be only provided with full details of schools that 'click through'.
Please note that this offer is not the same as the free email offer that's made as part of a published package of advertising in Education Magazine.